Liz has recently successfully completed a six month contract for the NHS where she set up and led a team providing communications support for the new NHS England area teams in the East of England.

She’s been responsible for the planning, organisation and implementation of complex strategies and programmes of work. Much of this has involved interpreting new national guidelines and how they relate to the delivery of excellent communications for the NHS in the East of England.

Liz has provided high level strategic communications advice and expertise around media, reputation management and stakeholder engagement.  She has built and developed successful working relationships with stakeholders throughout the region, establishing formal and informal communications networks,and intelligence and feedback systems.  As well as supported other teams in other parts of the region to deliver against agreed metrics aligned to contract values, demonstrating improvement where appropriate.

In setting up the new team, Liz recruited new comms specialists, who she then trained and managed and ensuring everyone was clear about aims and objectives. Throughout, she produced timely reports and papers to update senior management on progress and/or win support for developments and changes.

It’s been fun. Challenging at times certainly. But very, very worthwhile. Give her a call and find out how she could help your organisation too.

Liz is now a registered supplier in the Bizwiki web directory.

Liz is now a registered supplier in the Pro-talk web directory.

Liz Trott launches publicrelationsexpert.co.uk – her new website with a creative, refreshing look. Liz Trott is an experienced public relations and marketing specialist and will use the new website to reach out to new and existing customers.

Liz worked for COI’s * office in Cambridge for 14 years where she managed press and publicity campaigns in the East of England for a range of Whitehall departments and agencies, including Cabinet Office, the Prime Minister’s Office, Department of Health, Home Office and English Heritage.

For UK Trade & Investment’s office in Cambridge, she created a regional B2B advertising campaign as well as negotiating and writing feature articles in the East Anglian Daily Times, Cambridge News and Business Weekly. She has also written blogs, tweets and other publicity materials.

She completed a year-long secondment to the Government Office for the East of England where she set up a new communications department at its Cambridge HQ, developed excellent working relationships with partners and stakeholders in and around the Cambridge area, led a team of four and managed a budget of £80,000. For two years she was press officer to the Regional Minister for the East of England.

Before joining COI, Liz worked for the leading advertising and PR agencies in Cambridge for a range of companies across all sectors – technology, bio-tech and professional services including surveyors, accountants and solicitors – many of which were based on the science and innovation parks in and around the city of Cambridge. Larger international clients included Philips, Shell and Ciba Geigy.

She began her career in London where she worked in advertising, design and PR and London. She has written a regular marketing column for ‘Computing’ and lectured in advertising and marketing at Kingston University’s School of Business.

Liz has a BA Honours Degree in Business Studies and is a Member of the Chartered Institute of Marketing.

*Central Office of Information

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